The problem
Most leads land after the doors close.
More than half of internet leads arrive in the evening and on weekends. That is when buyers finally have time to shop.
At most stores those leads wait until morning. By then the buyer has heard back from another store.
How fast is the answer?
Answered in seconds at any hour.
Sales Assist AI replies to a new lead in about 9 seconds, day or night.
Buyers who write back get answered just as fast. A reply to a buyer is never held for business hours.
Lead from your website
Saturday night
- Arrived
- 11:31:04 PM
- First reply
- 11:31:13 PM
- Channel
- Text
- Status
- Booked for Monday at 10
Does it actually answer the question?
It answers what they asked.
A buyer who asks about the mileage or the trim gets a straight answer. Answers come from your live inventory and the spec sheet for that car.
When the listing does not say, it asks your team and tells the buyer it is checking. It never guesses.
Lakeshore Motors
Text messageFri 10:40 PM
How many km on the white Outback?
The white 2022 Subaru Outback Touring has 36,500 km and is listed at $34,990. Want to see it this weekend?
Saturday at 11 works
You're booked for Saturday at 11. See you then.
Booked at 10:43 PM
Can it book when nobody is in the building?
Visits booked while the store is closed.
It offers real open times on your calendar inside your store hours. A buyer who writes at midnight can be booked for the next morning before anyone arrives.
The visit lands on your calendar and the reminders go out on their own.
Saturday night at Lakeshore Motors
11:20 PM
New lead for the 2021 Mazda CX-30 GS
11:20 PM
Answered with the listing and photos
11:26 PM
Booked for Monday at 4
Mon 9:00 AM
Alex sees the visit on Today
Mon 1:00 PM
Reminder sent and the buyer confirmed
What does my team walk into in the morning?
Mornings start with appointments.
Your team opens the app to the visits booked overnight and the leads that need a person. Every conversation is there in full.
A buyer who asked for a person overnight is flagged for whoever claims them first.
Today
Monday 8:55 AM
- Booked overnight
- 3 visits
- Needs a person
- 1 lead
- Answered overnight
- 14 leads
- Waiting on the buyer
- 10 conversations
Questions
What GMs ask us
Does it text buyers in the middle of the night?
Only when they write first. A buyer who sends a message at midnight gets an answer right away. Follow-ups wait for 9 a.m. where the buyer lives.
What if a buyer wants to talk to someone at night?
It tells them someone from the team will reach out and keeps answering their questions. The request is flagged for your team and waits at the top of their screen.
Can it book a visit on a day we are closed?
It only offers times when your store is open. It never books a visit on a day you are closed.
Will buyers know it is an AI?
Yes. The first message says it is your store's AI assistant. Any buyer can ask for a person.
Does it work on weekends?
Yes. It answers every lead at any hour on every day of the week.
Lakeshore Motors is a demo store. Names, cars and numbers are made up.